{"id":4353,"date":"2024-11-02T08:05:00","date_gmt":"2024-11-02T14:05:00","guid":{"rendered":"https:\/\/valuingimpact.com\/nao-categorizado\/o-impact-thinking-canva\/"},"modified":"2026-08-05T08:55:17","modified_gmt":"2026-08-05T14:55:17","slug":"o-impact-thinking-canva","status":"publish","type":"post","link":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/","title":{"rendered":"O Impact Thinking Canvas"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4353\" class=\"elementor elementor-4353 elementor-1692\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eebf85d e-con-full e-flex e-con e-parent\" data-id=\"eebf85d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec3d27d elementor-widget elementor-widget-image\" data-id=\"ec3d27d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1520\" height=\"1032\" src=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Cover.webp\" class=\"attachment-full size-full wp-image-4354\" alt=\"\" srcset=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Cover.webp 1520w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Cover-300x204.webp 300w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Cover-1024x695.webp 1024w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Cover-768x521.webp 768w\" sizes=\"(max-width: 1520px) 100vw, 1520px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-787b1a1 e-con-full e-flex e-con e-child\" data-id=\"787b1a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3497e29 elementor-widget elementor-widget-heading\" data-id=\"3497e29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Quantas vezes voc\u00ea j\u00e1 olhou, confuso, para uma teoria da mudan\u00e7a ou para uma estrutura de impacto misturando as atividades, o alcance, o efeito e o impacto? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6ed59b elementor-widget elementor-widget-text-editor\" data-id=\"d6ed59b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Ou confundiu com um plano de a\u00e7\u00e3o, definindo &#8220;n\u00famero de pessoas alcan\u00e7adas&#8221; como o impacto? Ou mostrando um conjunto extremamente complexo de fluxos interconectados, fazendo com que voc\u00ea sinta: &#8220;e agora?&#8221;\u2026 sem levar a nada pr\u00e1tico? <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68505d1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"68505d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3e35c55 e-con-full e-flex e-con e-child\" data-id=\"3e35c55\" data-element_type=\"container\" data-e-type=\"container\" id=\"Download\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b8550f elementor-widget elementor-widget-heading\" data-id=\"3b8550f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Baixe aqui o Impact Thinking Canvas<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37a1ee6 elementor-widget elementor-widget-text-editor\" data-id=\"37a1ee6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-base\">Decidimos definir uma estrutura padronizada, por meio de um canvas, para criar estruturas de impacto com nossos clientes, para facilitar a medi\u00e7\u00e3o do impacto e os projetos de avalia\u00e7\u00e3o e orientar a discuss\u00e3o no sentido de estabelecer claramente as pr\u00f3ximas etapas em termos de coleta de dados. Esse canvas \u00e9 mais bem utilizado no in\u00edcio de um projeto de avalia\u00e7\u00e3o de impacto. <\/p><p class=\"text-base\"> <\/p><p class=\"text-base\">Seu <strong>objetivo<\/strong> espec\u00edfico \u00e9 apoiar as organiza\u00e7\u00f5es em:<\/p><ol start=\"1\"><li><p class=\"text-base\">Definir <strong>o objetivo<\/strong> e o <strong>escopo<\/strong> de uma an\u00e1lise de avalia\u00e7\u00e3o de impacto<\/p><\/li><li><p class=\"text-base\">Criar a <strong>estrutura de medi\u00e7\u00e3o de impacto<\/strong>, mapeando todos os fluxos de impacto<\/p><\/li><li><p class=\"text-base\">Identificar os <strong>principais dados a serem coletados<\/strong> e iniciar as atividades de coleta de dados<\/p><\/li><li><p class=\"text-base\">Alinhar as partes interessadas internas e externas sobre as <strong>defini\u00e7\u00f5es<\/strong> e <strong>os conceitos b\u00e1sicos<\/strong> dos fluxos de impacto<\/p><\/li><\/ol><p class=\"text-base\"> <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cdac2c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1cdac2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3398335 elementor-widget elementor-widget-heading\" data-id=\"3398335\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Assista este breve v\u00eddeo de apresenta\u00e7\u00e3o do Impact Thinking Canvas<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be995c0 elementor-widget elementor-widget-text-editor\" data-id=\"be995c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Este v\u00eddeo foi poss\u00edvel gra\u00e7as \u00e0 colabora\u00e7\u00e3o com a <a href=\"https:\/\/chicabean.com\/\" target=\"_self\" rel=\"noopener noreferrer\">Chicabean<\/a>, um caf\u00e9 especial guatemalteco, produzido por mulheres, torrado na origem e entregue fresquinho na sua porta. O v\u00eddeo mostra a equipe da Valuing Impact em a\u00e7\u00e3o usando o Impact Thinking Canvas em um workshop com a Chicabean para desenvolver sua estrutura de impacto e priorizar a coleta de dados. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-284537b elementor-widget__width-inherit elementor-widget elementor-widget-html\" data-id=\"284537b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div style=\"position: relative; padding-bottom: 56.25%; height: 0;\"><iframe src=\"https:\/\/www.loom.com\/embed\/b874bb879bb947e695e0a853db9e377a\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\"><\/iframe><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26be718 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"26be718\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a160a6 elementor-widget elementor-widget-image\" data-id=\"0a160a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"803\" src=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/45gwl59up090zdmjedm3b3z5zgom.webp\" class=\"attachment-full size-full wp-image-4356\" alt=\"\" srcset=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/45gwl59up090zdmjedm3b3z5zgom.webp 1000w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/45gwl59up090zdmjedm3b3z5zgom-300x241.webp 300w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/45gwl59up090zdmjedm3b3z5zgom-768x617.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">O Impact Thinking Canvas \u00e9 um PDF simples e imprim\u00edvel, acompanhado de um breve guia de apoio. Esse guia de apoio traz orienta\u00e7\u00f5es sobre o processo de uso, defini\u00e7\u00f5es, perguntas norteadoras para aprimorar o desenho das atividades e uma breve introdu\u00e7\u00e3o ao m\u00e9todo de avalia\u00e7\u00e3o de impacto eQALY. <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45f5528 elementor-widget elementor-widget-text-editor\" data-id=\"45f5528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O Canvas parece ser uma ferramenta muito simples, mas seu design foi cuidadosamente refinado por meio de v\u00e1rios testes no Brasil, Guatemala, EUA, Noruega e Su\u00ed\u00e7a, envolvendo v\u00e1rias organiza\u00e7\u00f5es, como Wilstar AS, Novartis, Klabin, Bracell, Summa Equity, PMI e SRFimpact. Mais de 20 organiza\u00e7\u00f5es e investimentos foram avaliados, com base no Canvas, para seu desenvolvimento e ele continua sendo usado diariamente em nosso trabalho na Valuing Impact. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91de1fa elementor-widget elementor-widget-image\" data-id=\"91de1fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"653\" src=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva.webp\" class=\"attachment-full size-full wp-image-4358\" alt=\"\" srcset=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva.webp 1000w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-300x196.webp 300w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-768x502.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d128757 elementor-widget elementor-widget-text-editor\" data-id=\"d128757\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-base\">Alguns recursos do Canvas que o tornam \u00fanico s\u00e3o:<\/p><ul><li><p class=\"text-base\">Ele coloca a identifica\u00e7\u00e3o das partes interessadas no centro dos fluxos de impacto como um est\u00edmulo de projeto para identificar tamb\u00e9m os benefici\u00e1rios indiretos, que geralmente s\u00e3o esquecidos.<\/p><\/li><li><p class=\"text-base\">Ele se conecta a uma lista fixa de efeitos extra\u00eddos do <a href=\"https:\/\/valuingimpact.com\/pt-br\/todos\/o-metodo-de-valoracao-de-impacto-eqaly\/\" target=\"_blank\" rel=\"noopener noreferrer\">m\u00e9todo de avalia\u00e7\u00e3o de impacto eQALY<\/a> (da Valuing Impact), que permite a padroniza\u00e7\u00e3o da defini\u00e7\u00e3o de efeito e impacto, que muitas vezes s\u00e3o confundidos com alcance. O m\u00e9todo eQALY permite que voc\u00ea implemente uma metodologia de avalia\u00e7\u00e3o de impacto (dispon\u00edvel publicamente) para desenvolver um modelo, resultados e percep\u00e7\u00f5es rapidamente ap\u00f3s o desenvolvimento da estrutura de impacto. <\/p><\/li><li><p class=\"text-base\">Ele conecta diretamente cada fluxo \u00e0 identifica\u00e7\u00e3o dos dados que precisar\u00e3o ser coletados para implementar a estrutura<\/p><\/li><li><p class=\"text-base\">Ele fornece orienta\u00e7\u00e3o para aumentar a conscientiza\u00e7\u00e3o, educar e melhorar as estruturas de impacto ao se envolver com partes interessadas internas e externas.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f9d609 elementor-widget elementor-widget-image\" data-id=\"0f9d609\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"709\" src=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-2.webp\" class=\"attachment-full size-full wp-image-4357\" alt=\"\" srcset=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-2.webp 1000w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-2-300x213.webp 300w, https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/impact-thinking-canva-2-768x545.webp 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-effa811 elementor-widget elementor-widget-text-editor\" data-id=\"effa811\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-base\">Acreditamos que essa ferramenta simples permitir\u00e1 maior efici\u00eancia, alinhamento e relev\u00e2ncia no desenvolvimento de estudos de avalia\u00e7\u00e3o de impacto no futuro e temos o prazer de torn\u00e1-la um recurso p\u00fablico para uso de todos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cf2a22 elementor-widget elementor-widget-button\" data-id=\"0cf2a22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#Download\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Baixar<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Quantas vezes voc\u00ea j\u00e1 olhou, confuso, para uma teoria da mudan\u00e7a ou para uma estrutura de impacto misturando as atividades, o alcance, o efeito e o impacto? Ou confundiu com um plano de a\u00e7\u00e3o, definindo &#8220;n\u00famero de pessoas alcan\u00e7adas&#8221; como o impacto? Ou mostrando um conjunto extremamente complexo de fluxos interconectados, fazendo com que voc\u00ea [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":4355,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69,48],"tags":[],"writer":[35],"class_list":["post-4353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicacoes","category-todos","writer-samuel-vionnet"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O Impact Thinking Canvas - Valuing Impact<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O Impact Thinking Canvas - Valuing Impact\" \/>\n<meta property=\"og:description\" content=\"Quantas vezes voc\u00ea j\u00e1 olhou, confuso, para uma teoria da mudan\u00e7a ou para uma estrutura de impacto misturando as atividades, o alcance, o efeito e o impacto? Ou confundiu com um plano de a\u00e7\u00e3o, definindo &#8220;n\u00famero de pessoas alcan\u00e7adas&#8221; como o impacto? Ou mostrando um conjunto extremamente complexo de fluxos interconectados, fazendo com que voc\u00ea [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/\" \/>\n<meta property=\"og:site_name\" content=\"Valuing Impact\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-02T14:05:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-05T14:55:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Samuel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Samuel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/\"},\"author\":{\"name\":\"Samuel\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#\\\/schema\\\/person\\\/f06a9c3c9bcb1bcc569b54253e523ed0\"},\"headline\":\"O Impact Thinking Canvas\",\"datePublished\":\"2024-11-02T14:05:00+00:00\",\"dateModified\":\"2026-08-05T14:55:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/\"},\"wordCount\":622,\"publisher\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp\",\"articleSection\":[\"Publica\u00e7\u00f5es\",\"Todos\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/\",\"url\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/\",\"name\":\"O Impact Thinking Canvas - Valuing Impact\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp\",\"datePublished\":\"2024-11-02T14:05:00+00:00\",\"dateModified\":\"2026-08-05T14:55:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#primaryimage\",\"url\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp\",\"contentUrl\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp\",\"width\":1000,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/todos\\\/o-impact-thinking-canva\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"O Impact Thinking Canvas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#website\",\"url\":\"https:\\\/\\\/valuingimpact.com\\\/\",\"name\":\"Valuing Impact\",\"description\":\"Valuing Impact is a global consultancy that partners with businesses and investors to help measure, understand and act on their impact to unlock strategic, societal, and environmental value.\",\"publisher\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/valuingimpact.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#organization\",\"name\":\"Valuing Impact\",\"url\":\"https:\\\/\\\/valuingimpact.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/VIlogo.png\",\"contentUrl\":\"https:\\\/\\\/valuingimpact.com\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/VIlogo.png\",\"width\":386,\"height\":158,\"caption\":\"Valuing Impact\"},\"image\":{\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/valuing-impact\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/valuingimpact.com\\\/#\\\/schema\\\/person\\\/f06a9c3c9bcb1bcc569b54253e523ed0\",\"name\":\"Samuel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g\",\"caption\":\"Samuel\"},\"url\":\"https:\\\/\\\/valuingimpact.com\\\/pt-br\\\/author\\\/samuel\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"O Impact Thinking Canvas - Valuing Impact","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/","og_locale":"pt_BR","og_type":"article","og_title":"O Impact Thinking Canvas - Valuing Impact","og_description":"Quantas vezes voc\u00ea j\u00e1 olhou, confuso, para uma teoria da mudan\u00e7a ou para uma estrutura de impacto misturando as atividades, o alcance, o efeito e o impacto? Ou confundiu com um plano de a\u00e7\u00e3o, definindo &#8220;n\u00famero de pessoas alcan\u00e7adas&#8221; como o impacto? Ou mostrando um conjunto extremamente complexo de fluxos interconectados, fazendo com que voc\u00ea [&hellip;]","og_url":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/","og_site_name":"Valuing Impact","article_published_time":"2024-11-02T14:05:00+00:00","article_modified_time":"2026-08-05T14:55:17+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp","type":"image\/webp"}],"author":"Samuel","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Samuel","Est. tempo de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#article","isPartOf":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/"},"author":{"name":"Samuel","@id":"https:\/\/valuingimpact.com\/#\/schema\/person\/f06a9c3c9bcb1bcc569b54253e523ed0"},"headline":"O Impact Thinking Canvas","datePublished":"2024-11-02T14:05:00+00:00","dateModified":"2026-08-05T14:55:17+00:00","mainEntityOfPage":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/"},"wordCount":622,"publisher":{"@id":"https:\/\/valuingimpact.com\/#organization"},"image":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#primaryimage"},"thumbnailUrl":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp","articleSection":["Publica\u00e7\u00f5es","Todos"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/","url":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/","name":"O Impact Thinking Canvas - Valuing Impact","isPartOf":{"@id":"https:\/\/valuingimpact.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#primaryimage"},"image":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#primaryimage"},"thumbnailUrl":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp","datePublished":"2024-11-02T14:05:00+00:00","dateModified":"2026-08-05T14:55:17+00:00","breadcrumb":{"@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#primaryimage","url":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp","contentUrl":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2024\/11\/Valuing-impact-Impact-Thinking-Canva-Thumbnail.webp","width":1000,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/valuingimpact.com\/pt-br\/todos\/o-impact-thinking-canva\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/valuingimpact.com\/pt-br\/"},{"@type":"ListItem","position":2,"name":"O Impact Thinking Canvas"}]},{"@type":"WebSite","@id":"https:\/\/valuingimpact.com\/#website","url":"https:\/\/valuingimpact.com\/","name":"Valuing Impact","description":"Valuing Impact is a global consultancy that partners with businesses and investors to help measure, understand and act on their impact to unlock strategic, societal, and environmental value.","publisher":{"@id":"https:\/\/valuingimpact.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/valuingimpact.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/valuingimpact.com\/#organization","name":"Valuing Impact","url":"https:\/\/valuingimpact.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/valuingimpact.com\/#\/schema\/logo\/image\/","url":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2025\/11\/VIlogo.png","contentUrl":"https:\/\/valuingimpact.com\/wp-content\/uploads\/2025\/11\/VIlogo.png","width":386,"height":158,"caption":"Valuing Impact"},"image":{"@id":"https:\/\/valuingimpact.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/valuing-impact\/"]},{"@type":"Person","@id":"https:\/\/valuingimpact.com\/#\/schema\/person\/f06a9c3c9bcb1bcc569b54253e523ed0","name":"Samuel","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ba5acb50f6d66e907e026099d1f2a45339b3e31064206897e8dfc9db4d282874?s=96&d=mm&r=g","caption":"Samuel"},"url":"https:\/\/valuingimpact.com\/pt-br\/author\/samuel\/"}]}},"_links":{"self":[{"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/posts\/4353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/comments?post=4353"}],"version-history":[{"count":4,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/posts\/4353\/revisions"}],"predecessor-version":[{"id":4741,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/posts\/4353\/revisions\/4741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/media\/4355"}],"wp:attachment":[{"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/media?parent=4353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/categories?post=4353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/tags?post=4353"},{"taxonomy":"writer","embeddable":true,"href":"https:\/\/valuingimpact.com\/pt-br\/wp-json\/wp\/v2\/writer?post=4353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}